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Success in today’s changing world comes from inspired leadership
and a relentless pursuit of a long-term culture of excellence. There are
great lessons to be gleaned from Walt Disney who believed that creating
a memorable experience for “guests” was more about “systems”
than “smiles.”
Best-selling
Disney Way authors Bill Capodagli and Lynn Jackson
will guide our “guests” through this interactive workshop
which will focus on implementing the four basic Disney principles –
Dream, Believe, Dare, Do – in any business environment, from healthcare
to manufacturing to hospitality.
- DREAM! Create the “story”
of how you want to be perceived by your customers.
- BELIEVE! Discover how the customer
experience, the employee experience, and the business profitability
must be balanced to create long-term success.
- DARE! Learn to take responsibility
to “make a difference” in the organization.
- DO! Remove the barriers to delivering
exceptional customer service.
Workshop includes:
A continental breakfast, lunch and the best-selling book
The Disney Way. (The Disney Way Fieldbook will also
be
available for purchase at the event.)
Don’t miss the opportunity to attend this
inspiring and fun workshop that will show you how to begin surpassing
your employees’ and clients’ expectations through superior
teamwork, consistent innovation and exceptional customer service! |
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| Date: |
Thursday, January 29, 2004
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| Time: |
7:30 am
Registration/Continental Breakfast
8 am–4 pm Seminar |
| Location: |
California Center for the Arts, Escondido |
| Fee: |
Table
of 6: $1194
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(20% savings)
Individual:
$249 |
| Early Bird Savings! |
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Before
November 26: $212
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(15% savings)
Before
December 30: $224
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(10% savings) |
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| It’s
easy to register! |
| Phone: |
(760) 750-4020 or
(800) 500-9377 |
| Fax: |
(760) 750-3138 |
| On-line: |
www.csusm.edu/es
OR
click the price above. |
| Mail: |
Cal State San Marcos
San Marcos, CA 92096-0001 |
Learn how to apply the management
secrets that made Disney successful to your organization or department!
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